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The Value of Your Social Media Followers

Posted: Thursday, September 18, 2014

Baumatic and Splice What is the value of your followers on Twitter and Facebook? Don’t base your answer on the amount they spend but on the connection they have with your business as a follower, as someone who engages with you. 



Long Tail of Old Browsers Holds Back Picture Element

Posted: Thursday, September 18, 2014

Baumatic and Splice Ever since Responsive Web Design was first devised by Ethan Marcotte back in 2010, it has brought major advances to website creation and implementation, but also thrown up various technical and visual problems for web designers and developers to overcome.  



Splice Heat Up a Responsive Website for Baumatic

Posted: Wednesday, September 10, 2014

Baumatic and Splice Stylish kitchen appliance legends Baumatic picked Hampshire conversion specialists Splice Marketing to design and build their brand new Responsive website.  



What are Those Adverts That Follow You Around?

Posted: Wednesday, September 10, 2014

Adverts That Follow You? In conjunction with the Southern Daily Echo’s Hampshire Business, Splice Marketing’s Director Ray Vernon has a Web Marketing Advice Column. Sometimes the questions are serious and occasionally lighthearted, while this one involves adverts that follow you around the web... 



Is There a Peephole in the Cloud?

Posted: Friday, September 05, 2014

Is there a peephole in the cloud? As you may have heard in the news, nude photographs of celebrities have found their way onto the Internet without their permission, and the source appears to be Apple’s iCloud. Or so it seems. 



How People Read Web Pages

Posted: Friday, September 05, 2014

Node.js Which comes first? The content or the layout? As a reader your first instinct will be to say the content, as this is the meat you are looking for. But in this highly analysed web-centric world, the layout is becoming increasingly important because people skim and rarely 'read'. 



Node.JS - The Webserving Revolution

Posted: Friday, August 29, 2014

Node.js The method of serving web pages has remained untouched for the past 20 years but with Node.JS a new system has been developed and in many respects mimics the system used by waiters in a restaurant. In his Splice blog web developer Adrian Pacurari explains how that type of service is being utilised on webservers. 



Save Time - Listen to the Web

Posted: Thursday, August 28, 2014

Save time - Listen to the web If you don’t have the time to read, but do have space in your busy life to listen, then a new audio service from Umano is right up your street. 



Are You Maximising the Return on Your Website Investment?

Posted: Thursday, August 21, 2014

In recent times, webmasters and site owners have been focusing on increasing their search engine ranking and traffic. However, many have been forgetting the key metric for websites and that is conversions. Since many sites have been hit by various Google updates and penalties, the emphasis of web marketing has fallen heavily on trying to get back in Google’s good books and encourage more visits to your site. 



Using HTTPS Everywhere Adds to your Ranking Signal

Posted: Tuesday, August 19, 2014

If there is one thing that gets SEO companies excited it’s when Google suggests that a minor change to your website will increase ‘ranking signal’. 



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