Splice Blog

Splice Marketing are pleased to announce that the winner of their “Win Free Advice” prize draw at Business South 2012 is John Graves FCA.

Splice Marketing are currently in the process of meeting with all those that expressed an interest in a free web clinic at Business South.

A date has already been arranged to meet with John for his free social media audit. Those taking part in the prize draw were able to select from either a free marketing audit or a free social media audit if they won and John selected the latter prize.

 

There are many reasons why you may have chosen to exhibit at a Business to Business (B2B) exhibition, such as Business South. These include raising your profile, making sales, launching a new product or new service as well as giving you an opportunity to network.

In today’s business environment social media networking is a vital additional component in any marketing mix. 

Google made giant steps to become a major social media player in 2011 with the  launch of Google+ and its business pages. However, one flaw was soon pounced upon by those that know the importance, relevance and influence of social media for business - only one person could own and manage the Google+ business page.

If you were a sole trader this was fine but for those that had more members of staff a problem was clear. If the person who set up the account was on holiday, sick or left the company the Google+ account was not accessible. 

If you are a fan of Google's ubiquitous Analytics system, you will probably be delighted to know that you can now get real time visitor information. It is only available in the New Analytics Beta version, and is being rolled out to Google UK over the next couple of weeks. 

Google has just announced the availability of 'Pages', allowing businesses and other organisations to establish their profile on the Google+ social media system. Pages will allow you to share updates, images and videos with individuals and companies that have added the Page to one of their circles.  

Post by: Pete Stubbings

OK, as I’m sure many of you are aware; Google is rolling out their own social networking site, Google Plus. Some of you may have joined it and had a play, many of you have probably not given it too much thought and stuck with Facebook. I have joined and done some initial exploratory analysis to see how it compares to the likes of Facebook and Twitter. 

Post by: Pete Stubbings

As someone who works a lot in the social world of Facebook, Twitter and LinkedIn, I often get asked by business owners just what is it they should be doing? This is a very complicated question and the answer is always unique to their business. To write an article here covering all of the specifics businesses should be doing on these social sites would take me forever to write and you forever to read. However I have compiled my top ten list of do’s and don’ts to help put you on the right track when starting a social media campaign.